What is entrepreneurship in the fitness industry?

Personal/Fitness Training Blog

For every ten people who would like to start their own fitness business, only one finally does. There are an awful lot of dreamers who, while liking the idea of starting their own business in the fitness industry, never get around to taking action.

Are you a fitness entrepreneur?

If you’re a personal trainer, Yoga instructor or kettlebell teacher – and you want to get out from under the thumb of your boss – before you decide on whether or not you want to start your own business see if you fit into any one of the following categories:

  • Nature

If one of your parents or siblings run their own business, successfully or otherwise, you are highly likely to start up your own fitness business. It also goes a long way if you are a risk-taker who is at ease with uncertainty.

  • Nurture

For every fitness entrepreneur whose parent or siblings have a business, there are two who don’t. If you can locate a business idea that excited you, as well as has the possibility of providing personal satisfaction and wealth, then you can gather all of the skills and resources need to succeed in your own business.

You need to acquire good planning and organisational skills and develop a well-rounded knowledge of basic finance, people management, operational systems, business law, marketing and selling or get help an d advice from people who already have that knowledge.


If you crave certainty in everything that you do then running your own fitness business may be something of a culture shock. By the time that the demand for a product or service in an absolutely sure-fire thing there might already be too many other businesses in the market to leave much room for you. Don’t confuse risk taking with a pure gamble. You need to be able to weight matters up and make your risk a calculated one.

Jack of all trades

You have to be prepared to do any business task at any time. The buck definitely stops with you when you run your own fitness business. If one of your employees slips up on a specific task you need to step in and to it yourself so that you keep that client on board.

The pros and cons of becoming a fitness entrepreneur

Fitness entrepreneurs enjoy the freedom of making their own business decision and becoming their own boss. In addition, they also gain the stability and control that could never be achieved as a regular employee.

However, if you have been dreaming of becoming a fitness entrepreneur you should find out the pros and cons of taking on this role.


Advantages of an entrepreneurial lifestyle include:

  • Excitement
  • Salary potential
  • Flexibility
  • Independence
  • A chance to make a difference
  • An opportunity to pursue own interests.


Behind the glamorous view of the entrepreneurial lifestyle hides an often overlooked reality. Being a fitness entrepreneur requires long stressful hours of work, the ability to make difficult decisions, the ability to deal with risks and facing the uncertainly of the economic climate.

If you have your heart set on becoming a fitness entrepreneur, don’t let us dissuade you! We just wanted you to have all of the facts at your fingertips before you made the decision.

Contact Trifocus Fitness Academy

If want to start your own fitness business then you need to do our Entrepreneurship Course. For more information, please follow this link.

Trifocus fitness academy personal training course registration