Effective communication is a must if you intend on operating an extremely profitable personal training business. It is the number one skill (besides a thorough grasp of health and fitness, that it!) that you must have if you want to be a personal trainer.
When you qualify as a personal trainer, you take your enthusiasm – as well as knowledge – of fitness together with the goal of empowering other fitness-minded individuals. In order to motivate and have a positive influence on others, you must utilise effective communication skills.
The job as a personal fitness trainer is to educate, empower and motivate people towards reaching their own health as well as fitness goals. The only way that you can accomplish this is to utilise verbal communication. The more you focus on improving communication skills, the more money you can potentially earn as a personal trainer.
The First Training Session With A Client
When you conduct the first personal training session with a new client, focus on the best way to deliver your important message. This applies to both the sales process in addition to the actual personal fitness training sessions.
To utilise empowering communication within your personal training business you must first be aware of what type of personality that the client has. It is super important that you are on top of this as what you must first do when meeting a client is to interpret what type of personality they have:
- Are they really social?
- Are they introverted and don’t want to talk?
Find this out quickly and pattern your presentation after their distinctive personality. If they are very quiet, reserved and also have a dry sense of humour, don’t be very loud and excessively enthusiastic during the sales presentation and future personal training sessions. This will most certainly turn the client completely off.
How To Present Information To The Client
You really need to operate your personal training business by presenting information to the client in a way which is comfortable as well as enormously motivating to them. The best advice for becoming a great personal trainer is to pattern the client’s personality. So, if they are talkative be talkative. If they are louder, be louder. If they are quiet, be more reserved.
Another personal fitness training tip regarding effective communication is to learn the art of listening. Listening, which is also an essential aspect of communication, will make you more money than you can possibly dream of. A personal trainer should listen 80% of the time and talk only 20% of the time. The fitness training session is all about the client and not you.
Focus Only On Them
Get the client to feel that they are the most central person in the world. You really want your fitness training clients to feel that they are always heard as well as completely understood. If this straightforward objective is met, your clients will absolutely love you and continue to support you.
In order to run a personal training business which really motivates training clients, dig deep and discover their hot buttons. Communicate with them in a manner that inspires action. As a personal fitness trainer, you will soon discover what internally motivates clients just by asking and listening to them. After discovering what really, deep down inspires clients you will want to continue to remind them of their fitness goals in subtle ways that empowers them. This is all accomplished through the means of effective communication.
Do you have a passion for fitness? Is everything that you do, related – in some way – to being at the gym and exercising? If this is true then you are destined to become a personal trainer! Follow this link to find out more about our Personal Training Diploma.